Friendstrap

Friendstrap is an ice breaker on your phone. Challenge a friend or your date to hold on longer than you and spend hours sharing your deepest secrets, your most shameful moments, your biggest fears, and your favorite memories, with more than 1,000 topics to talk about.

Release

November 2013
iOS & Android

Role

PR & Marketing

Made by

Game Oven

Friendstrap was made by a small indie development team of ~4 individuals.
My responsibilities included PR and marketing, including organizing a 24 hour livestream at launch.

Recognition

 

A MAZE Human Human Machine Award nominee, Berlin, 2014